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University Information   

At ACT Cert™ we are committed to delivering the most comprehensive learning experience in violence Prevention & Response through cost effective and accessible training programs.

Our mission is Saving Lives Through Education

The ACT CERT™ (Attack Countermeasures Training and Certification) programs are designed to provide up-to-date information and practical knowledge necessary to effectively address violence and the threats of Active Shooters and terrorism.

The ACT Cert™ program can be adopted by the public or private sectors and is designed to enhance, improve, supplement, complete, and augment existing training. The skills taught can be adapted by participants with varying levels of expertise.

Effective Pre-incident training reduces vulerability and enhances preparedness.

Attack Countermeasures Training (ACT)™ can save lives!


Strong Foundation
The ACT Cert™ development team consists of professionals with decades of direct experience in security, counterterrorism, violence prevention and emergency response. Our programs were developed from the real life working experience of our parent company, Direct Measures International (DMI), a leading provider of tactical training, security consulting and protective services since 1988.

As a result, the information we provide is practical, effective and reality based – not just theory.

You will learn skills that you can put to use – right away!

Various elements of our programs have been taught in university accredited workshops, adopted in several schools, and taught as part of the Police Officer Standard of Training (POST) program. The work of the ACT Cert™ program developer has been recognized and endorsed by many prestigious organizations and individuals such as: the Los Angeles Unified School District (LAUSD), the Los Angeles Department of Mental Health, the Center for Unconventional Security Affairs (CUSA), and the School of Social Ecology, University of California, Irvine (UCI).

The ACT Cert training delivery has also been funded by the US Department of Homeland Security.

For more information on our parent company please log on at

For a free training proposal contact us at:


The ACT Cert™ program is available in two platforms: Web Based Learning & Hands-On Training

The Web Based Learning uses the latest technology and provides a complete interactive learning experience designed to promote a thorough understanding of the material and to measure user proficiency.

The information is presented in an easy to learn format through videotape material, slides and written lessons. An online testing process is used to insure thorough understanding and retention of information.

ACT Cert™ is the most comprehensive online training certification program of its kind.

From our interactive online learning platform, you will learn in four different ways, and you can stop and restart, as often as you need:

  1. Read the material.
  2. Listen to your instructor.
  3. Watch your instructor demonstrate techniques, reinforce lessons through video, and watching incident re-enactments footage.
  4. Interact with your ACT Cert™ instructors, posting questions and receiving answers on a forum.


… All in a cohesive step-by-step learning format that builds one lesson upon the next.

The Hands-On Training courses teach the application of the ACT Cert™ programs. Detailed security procedures and preventive measures are reviewed and discussed during classroom presentations. Effective responses for personal safety are explicitly addressed and last resort life-saving measures are practiced hands on. Illustration of risk scenarios is done through live demonstrations and realistic simulations drills.

True Value
We believe that everyone has a right to know information essential to their safety and strive to make our programs accessible and affordable to all.

We are convinced that you will find the information we provide valuable, and our prices fair.

We back our products with a No-Risk Guarantee. If you are not completely satisfied, we offer a full 60-day money-back guarantee from the date of purchase.

Special Discounts
We offer variable discounts for high-volume purchases and reduced rates for government orders.

We believe that no one should compromise when it comes to security and survival training.

We also know that what is worse than having no training is having the wrong training!

We are confident in our ability to deliver training that will exceed your expectations.




Overview of the ACT Cert™ Programs

The ACT Cert™ programs are presented in three learning tracks (Series):

ACT Cert - Survival Edge Series™
This track is for anyone concerned about personal safety, protection, security and survival.  Testing and certification are not offered in this series.

ACT Cert - Professional Series™
This track is for professionals who work in at-risk settings and for those whose primary responsibility is the education, care, safety or welfare of others. The Professional Series provides training necessary to improve security and response capabilities on campus and in the workplace. Testing and certification are included in this series.   

ACT Cert - Instructor Series™
This track is for individuals that have successfully completed the Professional Series and are already ACT certified. The Instructor Series certifies instructors in teaching ACT Cert™ programs to others and provides those who qualify the right to represent ACT Cert™ at their specific organizations or locations. Web Based Learning, testing and Hands On Training are integral to this series. The online Professional Series courses are included with the Instructor Course.

Features & Purchase Options of the ACT Cert™ programs:
  Track I Track II Track III
  Survival Edge Series Professional Series Instructor Series
Web Based Learning yes yes yes
Streaming Video yes yes yes
Detailed Lesson Printout yes yes yes
Interactive Slides yes yes yes
Moderated Forum yes yes yes
Peer Chat yes yes yes
Online Exam - Multiple Choice   yes yes
Certificate of Completion   yes yes
Online Learning Prerequisites     yes
Hands-On Training & Testing     yes
Instructor Manual & Materials     yes
Last Resort Survival DVD ($95 value)     yes
Supporting PowerPoint Presentation     yes
Instructor Certification     yes
Instructor T-Shirt and Patch     yes
Instructor Online Listing on ACT Cert™     yes
ACT Cert™ Newsletter Subscription     yes
Refresher Training Requirements     yes
First Course in Series Extreme Violence Survival Violence Prevention
& Active Shooter Survival
Violence Prevention
& Active Shooter Survival
Instructor Course
Price $205 $385 $1,240
Format Web Based Web Based Web Based and Hands-On



  Who is the ACT Cert Survival Edge Series™ for?
  • Parents
  • Students
  • Travelers
  • Employees
  • Business owners
  • Concerned Citizens
  • Corporate Executives

Who is the ACT Cert Professional Series™ for?

Anyone responsible for student selection, education, evaluation and supervision:

  • Teachers, School Staff and Administrators (K1 through university)
  • School Resource Officers and Security Personnel
  • School Principals and Heads of School
  • Religious and Community Leaders
  • Campus Police

Anyone responsible for employee selection, evaluation, management and supervision:

  • Human Resources and Risk Managers
  • Supervisors and Facility Managers
  • Corporate Security Personnel
  • Client Relations Personnel

Anyone providing services to the public in potentially at-risk settings:

  • Mental Health and Healthcare Professionals
  • Emergency Responders
  • Law Enforcement
  • Social Workers

Who is the ACT Cert Instructor Series™ for?

This course is for anyone already certified as an ACT Cert™ practitioner and interested in taking the next step and becoming an instructor.
If you want to empower others in your community, are a professional trainer or are responsible for training co-workers, this course is for you.

Just watched your video and then read your bio. The world needs more people like you. As I retired US Army First Sergeant (1969 – 1992; Infantry, Field Artillery, Armor, Aviation) I appreciate your commitment to security and safety. Just wanted to say thanks.
- Mike Turner
Human Resources Director
Moberly Regional Medical Center
Testimonial Letter for Attack Countermeasures Training (ACT)
- Dr. Robert A. Reed Jr., Ed.D
Director of K-12 Educational Programs
Downingtown Area School District
Downingtown, PA
I had the privilege of attending the first Violence Prevention and Active Shooter Survival Class for Realtors® this year. I thoroughly enjoyed the class and feel empowered and better prepared to protect myself should I encounter a violent person while performing my usual real estate work. I specifically appreciated learning how to be better aware of my surroundings, always positioning myself for my optimum safety and receiving a better understanding of a criminals methods and mindset to best protect myself. I emphatically suggest this class be taken by every Realtor® / Agent / Broker. Everyone being prepared and empowered for every situation is a huge benefit to the entire Real Estate community!
- Rebekah Renner
Broker Associate
Hummel Real Estate
The survival options taught by Alon Stivi are practical, common sense approaches that can be learned by anyone. I highly recommend this program to school administrators and educators as part of their emergency planning and security upgrades.
- Dr. Robert A. Reed Jr., Ed.D
Director of K-12 Educational Programs
Downingtown Area School District
Downingtown, PA
Sent it to everyone I know. If you have not talked to your kids about this, and I have, as early as Kindergarten, maybe First Grade, you are behind the curve. And an idiot! Sorry, but if you taught your kids to beware of strangers and said nothing more after that, idiot sums it up. You've had way too many examples.
- Glockd
In some jurisdictions, people are regularly told that if they encounter a gunman they should "do what he says" and "not resist". What they mean is that, statistically, it's better to just give a mugger your wallet than try to get away. But an active shooter situation is much different than a vanilla street mugging or someone on a murdering spree. That's why a video like this is so valuable. Every high school should take the 8minutes to show this video to the kids during auditorium now and then.
- DReynolds
This training is a paradigm shift in the way we think and respond to school violence.
- Nick Endeglio
Downingtown School District
Downingtown, PA
The training provided by ACT Cert™ was very responsive to the needs of my organization.
- Kristi Mease
Colorado School District 50
This training can help make community safer and better prepared.
- LeRoy Gutierrez
Principal / EOM
Colorado School District 50
Active shooter measures are necessary and drills need be adopted, an Israeli expert, Alon Stivi is the man, and his youtube video will give you a first look at his hands-on drill….. In the video, this Israeli gentleman understands what the weak and unarmed are up against in the unspeakable event of being in the immediate presence of an active shooter, and he gives us a plan of action that may save our lives.
- Jim Halsband
The time I put into this training was well worth it.
- Jon Billbo
Colorado School District 51
If you have been in the principal seat or are a teacher, you know that if any situation occurs at the school, people expect you to take the lead. The bottom line is that communication will break down and the adult in the classroom are expected to take charge and should be trained to do so.
- Dr. Robert A. Reed Jr., Ed.D
Director of K-12 Educational Programs
Downingtown Area School District
Downingtown, PA
Some excellent advice for unarmed defense in an active shooter situation, it's a must see.
- cornbread
Absolutely the best thing I have seen! This should be mandatory in every school!
- Ronda Rogers
Pembroke Police Department
Very practical, action based training.
- Timothy Pinnow
Colorado Mesa University
You significantly decrease the possibility of becoming a victim by taking this training.
- John Ross
Downingtown School District
Downingtown, PA
This is a great demonstration of what to do when someone is an active shooter. I was really surprised at how easy it was for the two female students to take a guy down. I've been in situations where someone is terrorizing a group (not with a gun) and the lag time for people to react is really harmful. People stand there in shock because they've never experienced something like this. Taking this course will enable these students to defend themselves and their classmates so I'm 100% all for it!
- Enjoypb
My school purchased Shots Fired video and has it on the school's online student system for us to view, but it's lacking a lot of information. All it ever teaches is methods of escape and how to spot potential shooters and it occasionally mentions that you may have no other option than to fight, but it never tells you how to fight. I'm glad you posted this video, because I had no idea what to do if I ever had to fight, unarmed, against an active shooter. I'm passing this on to the head of the school's safety department to see if they will post it up with the Shots Fired video.
- Drummingchevy
I was very satisfied with the quality and effectives of this training.
- Vernaun Raney
Colorado School District 51
I was very satisfied with this training and wish I had it take place in my building.
- Christina Kleespies
Assistant Director of University Center
Colorado Mesa University
Good video. You can be damned sure armed or not, I won't go down without fighting.
- Yaish
Seems like a good program with some very valuable lessons. I would love to see this become a program used in schools across the nation.
- Oldman T
In a single training day, the ACT course empowers course participants with the confidence of knowing what to do in a real situation.
- John Ross
Downingtown School District
Downingtown, PA
Very valuable training. Things that can be put in place easily and quickly.
- Michael Zanski
Assistant Principal
Colorado School District 51
This should be required - everywhere.
- JC
Good video. Every school aged child should be taught this. The instructor needs to put more emphasis on what happens after the take down though. Let the students know that they are in a fight for their life and to beat the guy until he is unconscious.
- Justice23
The training you provided had a deep impact on us. This is the first time in all these years that I participated in training on school safety that I agreed 100% with what was taught in the training.
- Dr. Robert A. Reed Jr., Ed.D
Director of K-12 Educational Programs
Downingtown School District
Downingtown, PA
ACT teaches a common sense solution that focuses on protecting the children first. This is not some commando military training of attack. It teaches evacuation and escape first.
- Nick Endeglio
Downingtown School District
Downingtown, PA
Good video. Glad the guy teaching the class is out there spreading the word. I will be emailing the link to a few people with their heads in the sand.
- nobodyg17
I remember in school after the Columbine shooting we did drills that taught us to hide in the corner like cowards. This video was great thanks for sharing!
- T-Rav
Take a few minutes and go on You Tube and search ‘ACT training’ or ‘Alon Stivi’ to understand the importance of this training for your school, it speaks for itself.
- John Ross
Downingtown School District
Downingtown, PA
Every school in the state should be doing this as often as or more often than fire drills. Fire drills and tornado drills have their place but you son or daughter is more likely to die of gunshot wounds at school than fire or tornados.
- Coach
This [active shooter] workshop…was well-received by the diverse group of participants that included educators and police officers from throughout Los Angeles County’s schools and police departments…I found your training to be effective in teaching participants numerous life-affirming skills…to address the challenges of school violence in a thoughtful and comprehensive manner…please accept our highest commendation for your great noble work in helping to make our local schools safe and successful learning environments.
- Gus Frias
Coordinator of School Safety Programs
Los Angeles Unified School District (LAUSD)
Los Angeles, CA
THANK YOU FOR DOING WHAT YOU DO and SHARING YOUR KNOWLEDGE with others. I think empowering people with this knowledge and skill is absolutely brilliant! I do not want to sit at a desk and wait to be a target. Thank you, thank you, thank you!
- Suzi
I have known Mr. Stivi for quite some time and recognize him to be an individual with integrity, as well as a superb martial arts instructor. He has worked with me training SEAL Team platoons in Close Quarter Battle and numerous Police SWAT units in high-risk entry procedures.
- Ken J. Good
Combative Concepts
Coronado, CA
On behalf of the Memorial Family Medicine residents and faculty, I would like to thank you for your presentation on “Violence in the Workplace”…Through sharing of your insight and guidelines, we gained valuable understanding of how to maximize our patients’ care…We are grateful for your support and involvement in our residency training program.
- Roginelli Yu
M.D., Chief Resident
Long Beach Memorial Medical Center
Long Beach, CA
Thank you once again for coming to Colorado and presenting your very informative and insightful training on Violence Management…I am very concerned for the employees of my agency and for the citizens of the State of Colorado who we serve…I believe that the methods you outlined will be very beneficial…Your presentation was well presented and able to hold the attention of everyone…I would be happy to recommend this training to other agencies.
- Vickie L. Armstrong
Executive Director
Colorado Department of Labor and Employment
Denver, CO
Intensely focused, disciplined, and seasoned professional known for delivering results in highly dynamic environments/situations. Brings mature leadership experience and specialized tested strengths to the table encompassing critical thinking, detailed planning, and creative problem solving/solutions. Empowering team leader known for getting the job done in the world of security involving preemptive-defensive measures, crisis decision-making, and asset protection. Low profile and dramatically effective.
- Colonel G.I. Wilson
U.S. Marine Corps (Retired) and CEO
G.I. Wilson Associates
San Marcos, CA
Thank you for the excellent training you provided for seven law enforcement agencies in Mesa County, Colorado…The Mesa County Sheriffs Department SWAT Team leader was so enthusiastic that he is hopeful of having you back to instruct the rest of the SWAT members. The officers…came away with a very confident attitude, and feel that they are more prepared to respond to terrorism in general, but especially in school environments…All of the training our department has been fortunate enough to have been involved in has been second to none.
- Carroll Quarles
Chief of Police
Palisade Police Department
Palisade, CO
Any conversation on gun control will not result in anything approaching the direct measure Mr. Stivi teaches when the active shooter is firing live rounds. He provides real lessons to take immediate responsibility for one's personal safety when facing down the horror, when trapped and running or calling for help is not an option.
- Jim Halsband
Thank you for your on-going efforts in keeping our school safe…The violence management, personal safety and emergency response training you provided to our staff and high school students were very well received…We would recommend your services to all schools, public and private alike.
- Derek Gavshon
Head of School
Tarbut V’Torah Elementary, Middle and High School
Irvine, CA
I wish to thank you for being a tactical evaluator during the barricaded captor/hostage exercise…Your analysis and observations were welcomed. It is always more beneficial to hear of weaknesses from an expert and there was probably no one more qualified to have been our tactical evaluator. I am confident that this exercise will serve to significantly upgrade the posture of this Naval Station regarding spontaneous incidents of this nature. We look forward to opportunities in the future to train with you and to learn from your hostage and counterterrorist expertise.
- Paul M. Valentine
Resident Agent in Charge
Department of the Navy
Long Beach, CA
Thank you so much for speaking at the symposium, “Terrorism: Its Forms, Causes, and Potential Remedies”…You are a wonderful speaker and gave all of us much insight into actual forms of terrorism, the psychology of terrorists, and potential remedies. Your clarity of description and explanation was very informative…Your contribution to the success of the program was tremendously important and provided a perfect balance.
- Alice M. Parsons
Programs Manager
University of California, Irvine
Irvine, CA
My father is a personal safety expert and insisted I watch the student active shooter video clip on youtube. He told me it was the most important eight minutes of video I could watch since I am going to college this year, and I think he is right. Thank you so much for posting the video.
- Rachel Kaminer
This should be required viewing by every student in every school – well done.
- Texmantoo
Practice this, and save some lives
- Shalpert194
I've posted this on a few boards and sent it to everyone I know. If people could start taking down these guys I think the nutcase cowards would soon give up on this approach to fame and glory.
- JackPine Savage
Why on earth is this type of training not in every single school and place of business in the country?
- Tom67X
I am very GLAD I watched that video. We walk around in the dark, and in FEAR. at least this video showed that we NEED NOT be paralyzed.
- Willow
Thank you for helping us understand ways to protect ourselves when working with violent offenders.
- Janet Warren
Associate Professor
Institute of Law, Psychiatry & Public Policy, University of Virginia
Your training was extremely valuable and well-received by our mental health and law enforcement participants. The technical and practical skills you taught our staff will significantly improve their safety and effectiveness in difficult situations.
- Tony Beliz
Ph.D. Deputy Director and Marvin J. Southard, D.S.W. Director of Mental Health
Los Angeles County Department of Mental Health
Our school received a Homeland Security Grant based on the security analysis and report that you drafted. Thanks to the outstanding work that you did putting together our entire security system, our academy is a much stronger and more secure school environment.
- Rabbi Yitzehok Newman
Hebrew Academy
Your breadth of knowledge of terrorist activities, combined with your real life experience, made for a very interesting and informative terrorism symposium.
- Dale June
Professor of Criminal Justice
National University
Absolutely the best thing (, YouTube Video) I have seen! This should be mandatory training in every school!
- Officer Ronda Rogers
Pembroke Police Department
Many thanks, Alon. I have shared your YouTube video with many people from our martial arts organization, especially those who are involved in teaching practical applications to the community. Everyone was uniformly impressed. You strike a perfect balance of deadly seriousness and approachability in your presentation to students, minimizing the intimidation of the material, while genuinely encouraging and empowering them. This is perhaps the best instruction I have seen on this topic. I look forward to following your work. Thank you for this incredible service.
- Michael Partie
When I write my Senators and Reps. I will insist that they call Col. Grossman and Alon Stivi to testify at any congressional hearing which may come up on school violence and/or new gun control. If these individuals are not part of any congressional hearings, contact your congressmen and demand answers as to why not.
- Jim Halsband
Thanks for the invaluable info! God Bless!
- Gunny Seattle
Thank you. I will be showing this to my fellow students in my child safety course. I appreciate you posting this on You Tube for us. :) God Bless.
- CLM Williams
People like this should be in every school in every country twice a year mandatory for all ages. Period!
- Kingvic971
It would be smart if this type of drill will be put into place around the country, just as the schools have fire, earthquake and tornado drills.
- Melissa McCurdy
This class should be mandatory in High School.
- ChiefsFan5817
This training could have been useful to the patrons of the movie theater that became a shooting gallery in Colorado last night. A theater full of people could have easily taken down the shooter and saved lives. We need to get away from the "duck and cower" mindset and teach people to actively oppose the bad guy.
- Harold Jordan
This was very informative and nicely done! I will definitely pass it along. The two women taking out the shooter was my favorite part. I wasn't expecting them to take him down so quick...way to go!
- Willow Oak Martial Arts
Every university or college should have similar training for its students staff, and faculty. Although the event of such attack is rare, unfortunately it could happen any time any place.
- Salqaisiutube
Excellent training that will work! Simple and effective.
- Selder7621
Practice this and save some lives!
- Sylvia Halpert
Amazing reality training, simple and as real as it gets! A plan to be pro-active in a nightmare scenario. First time I have ever seen such an effective teaching tool.
- Jim Halsband

If you've had a chance to experience the ACT Cert learning system, please send your feedback or comments to:
  News & Events  
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NPR: Mass Shootings - What Can Civilians Do Before Police Arrive
Alon Stivi was recently interviewed on NPR.

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